The new BMW 5 Series

  Wednesday, 27th May 2020 · New Model

A heightened sense of outward authority, an interior brimming with detail refinements, the efficiency-enhancing influence of electrification, and cutting- edge innovations in the areas of driver assistance, control/operation and connectivity help the new BMW 5 Series to cement its position as a particularly sporty, efficient and progressive addition to the premium end of the executive class.

The new BMW 6 Series Gran Turismo

  Wednesday, 27th May 2020 · New Model

The BMW 6 Series Gran Turismo is something of an individualist within the premium executive segment and meets the richly varied requirements of modern and extremely discerning customers. Its combination of long- distance comfort and sporting ability, luxurious interior ambience and intelligent functionality is unparalleled in its class.

The new BMW X2 xDrive25e

  Wednesday, 27th May 2020 · New Model

Extroverted aura, versatile sportiness and modern lifestyle characteristics in conjunction with an electric drive system can now also be experienced in the premium compact segment. The new BMW X2 xDrive25e is the first Sports Activity Coupe (SAC) to offer, in addition to outstanding efficiency, the option of locally emission-free mobility thanks to a plug-in hybrid drive concept.

The new BMW R 18

  Friday, 3rd April 2020 · New Model

With the new R 18, BMW Motorrad now enters the cruiser segment. Like no other BMW motorcycle before it, this model stands entirely in the tradition of historical BMW motorcycles – both technically and in terms of design style.

Powertrain for the BMW i Hydrogen NEXT

  Monday, 30th March 2020 · Development

Developing alternative powertrain technologies is a top priority for the BMW Group. The premium carmaker offers first virtual insights into the powertrain system for the BMW i Hydrogen NEXT and reaffirms its commitment to following a carefully considered and systematic route to emission-free mobility. This approach also includes the careful consideration of differing market and customer requirements as part of the company’s Power of Choice strategy. Customer centricity and the flexibility needed for this are essential in facilitating the breakthrough for sustainable mobility on the global stage.

Introducing BMW’s new brand design

  Thursday, 5th March 2020 · Corporate Design

After more than 20 years, the BMW brand has a new corporate identity for online and offline communication purposes. The BMW, BMW i and BMW M communication logos have been completely reworked, with a new logotype and new design principles. The BMW brand now delivers on the expectations and visual style of today and is better-suited to the digital age.

BMW Concept i4

  Tuesday, 3rd March 2020 · Concept

The BMW Group is opening a new chapter in itshistory with the unveiling of a pure-electric Gran Coupe. The BMWConcept i4 takes electric drive to the core of the BMW brand andheralds a new era in Sheer Driving Pleasure. The BMW Concept i4represents a look ahead to the BMW i4, slated to enter production in2021. It provides a whole new take on the dynamic excellence for whichBMW is renowned and blends a modern, elegantly sporty design with thespaciousness and functionality of a four-door Gran Coupe – all whilegenerating zero local emissions.

The BMW iNEXT in the hottest phase of its series development

  Friday, 28th February 2020 · Development

On its way to series maturity, the BMW iNEXT is completing a further chapter of its overall vehicle testing under particularly demanding conditions. Intensive test runs in the freezing cold at the polar circle are now being followed by a contrasting program in the Kalahari in Southern Africa, where in addition to extreme heat and solar radiation, permanent dust formation and off-road terrain with its sand, pebble and gravel tracks pose exceptional challenges for the BMW Group’s technology flagship.

Preview: The new BMW i4

  Monday, 18th November 2019 · Preview

The heart of the BMW brand beats in the premium segment of the mid-range category. Along with the BMW 4 Series Coupé, BMW 4 Series Convertible and BMW 4 Series Gran Coupé models, it is the BMW 3 Series that brings out the qualities that are key to hallmark brand driving pleasure in a particularly concentrated form. Now BMW is transferring the brand's characteristic core features to the age of electric mobility – the central purpose in developing the BMW i4.

BMW M2 CS Racing

  Wednesday, 6th November 2019 · New Model

The success story continues: With the BMW M2 CS Racing, BMW M Motorsport continues its tradition of close-to-production customer racing vehicles. The BMW M2 CS Racing is convincing with impressive driving performance and offers motorsport beginners the performance of a pedigree racing car at an attractive price.